Enhancing Betegy's AWS Infrastructure: performance boost and cost optimization

Could we boost performance and infrastructure reliability while managing costs? You bet.

ClientBetegy

PublishedJanuary 2026

IndustryiGaming

Websitebetegy.com

Betegy needed to deliver high-performance ads worldwide while keeping AWS costs under control. Stormit stepped in to boost their speed, reliability, and efficiency - unlocking measurable performance gains and significant cost savings.

A leading provider of comprehensive advertising solutions for the sports betting, online casino, and iGaming industries, Betegy specializes in creating dynamic and engaging banner ads.

Betegy offers a robust platform that covers creative management, campaign scaling, advanced scheduling, and personalization strategies. Its ad server delivers high performance and scalability, making it the ultimate tool for businesses in the iGaming sector looking to optimize their advertising efforts.

betegy platform

Performance optimization: Betegy needed to deliver HTML5/JavaScript ads across multiple continents efficiently. Keeping performance high and ad latency low was crucial to maximizing ad effectiveness and user engagement.

Cost management: With extensive data transfer requirements, particularly through AWS CloudFront, controlling and reducing data transfer out costs was a major concern.

Infrastructure reliability: Maintaining a strong and reliable infrastructure was vital for supporting Betegy's diverse capabilities, including content creation, campaign management, data feed processing, and performance analytics.

AWS Well-Architected Review: Stormit carried out an AWS Well-Architected Review to assess Betegy’s existing infrastructure. The review identified key areas for improvement and suggested next steps to strengthen their architecture.

Performance optimization: Using AWS’s global infrastructure, we helped Betegy boost the performance of its applications. This included fine-tuning their use of AWS CloudFront to deliver content quickly and reliably across all continents.

Cost optimization: Stormit worked on reducing data transfer out costs tied to Amazon CloudFront. By applying Stormit‘s private pricing, Betegy achieved significant cost savings.

Infrastructure enhancement: Betegy began using AWS services like Amazon Elastic Container Service (Amazon ECS), which improved the availability and uptime of its systems.

1. Agility & performance: Betegy saw enhanced ad performance, with faster delivery times and stronger user engagement. The optimization of banner assets contributed to a better viewability rate, helping Betegy stand out from competitors.

2. Availability: Using AWS ECS improved system availability and uptime, ensuring a reliable service for Betegy's customers. This robust infrastructure support was critical for maintaining continuous and high-quality ad delivery.

3. Cost optimization: Betegy saved significantly on data transfer out costs.

4. Innovation: Partnering with Stormit and AWS helped Betegy to build a reliable infrastructure that lets customers create hundreds of banners in different resolutions.

The partnership between Betegy and Stormit, an Advanced Partner of AWS, shows how smart use of AWS services can boost performance, save costs, and drive innovation. This case study highlights the clear benefits and strong business outcomes made possible by AWS technologies.

AWS SERVICES

Amazon CloudFront

Amazon Elastic Container Service (Amazon ECS)

Amazon CloudWatch

Key Takeaways

0 min

Downtime

< 4 weeks

From project start to delivery

Adam is our go-to person for cloud services.

Ask him anything.